Social Media is here to stay and I believe it is a good thing!

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Categories: Marketing, Real Estate, Social Media

Social media is the new rage….just like the telephone!

Why does this matter to you?  You’ve probably been hearing all about this:

SOCIAL MEDIA IS WHERE YOU NEED TO BE!

 The question is WHY and why should your Realtor be involved in it?

 We all have to admit that the internet has changed the way we gather information. 

 As a buyer, you no doubt start your home search on Google or Yahoo.  You type in “Real Estate” and up pops a slew of pages with Real Estate Company’s, Realtors screaming from every page “PICK ME PICK ME”.

 The truth is that unless you KNOW them, you won’t trust them with possibly the biggest purchase of your life!  Referrals are great so it’s a good idea to ask someone you know who they used.  Saying that though, what if you don’t know anyone who has purchased a home?  What to do then? 

 This is where Social Media can help you decipher and locate an agent that will work well with you. 

 If you’re on Facebook, or Twitter or even if you’re not but have heard of YouTube, it is much easier to see WHO these people are before you choose someone to represent you!

 It is no secret that you can gaze into the lives of these agents and decide to set an appointment based on testimonials given by past clients, but even more importantly, it will help you look at their personalities. 

 Mastering Social Media is no easy feat and there are constant conversations online about how it should be used or not used.  Some are valid points, others just personal opinions. 

 What should you know about it?

 You should know that Realtors that are actively engaged in Social Media have developed online relationships with people that they have not even had a chance to meet face to face…YET!  At some point though, and without being able to explain how this happens, meetings are set to meet face to face.  To be resource for one another.  To engage in Real Estate.

 The reach is so wide that people constantly refer one another.  Someone moving out of state will connect with a Realtor they’ve developed a relationship with and ask for assistance. 

 If you’re a seller, imagine the power of the hundreds if not THOUSANDS of online relationships your Realtor has! 

 Social Media is here to stay and I believe it is a good thing!

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